Sense of Security

As the largest opening on the home, the garage door can leave the house vulnerable. But, with LiftMaster's AutoLock connected to the garage door rail you'll hear an audible click when the accessory locks into place that reassures every homeowner that the door is secure. Following focus groups and news reports, we knew there was a lack of confidence in the safety of the garage, which is why we brought the AutoLock accessory forward as a key story. 

A click of a safety belt, the clank of a helmet securing into place and––now––the snap of the AutoLock securing the garage door. We introduced the new sound of security.

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B2B & B2C FULLY INTEGRATED CAMPAIGN